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Marketing 101

Patricia Baronowski-Schneider
6 min readApr 18, 2022

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If you’ve ever wanted to know: What marketing is, how it works and how it applies to your business, then stick with me. I’m going to be breaking down exactly what marketing is, how it all works and why it’s such an important, if not the most important, element to business success. My name is Patricia Baronowski-Schneider, IR/PR/Marketing Strategist and I can help you grow your business, generate more leads, customers, and sales by making way to better marketing, so if you’re interested in learning the latest and greatest marketing strategies, tools, tips, tricks and tactics, well, you may want to consider subscribing and hitting that notification bell. Alright, let’s talk marketing, something I love to do. As I fell in love with marketing years ago, when I first got interested in figuring out why people buy and act the way they do and later how to influence and persuade essentially affect human behavior.

Because, whether you have a business or not, marketing happens pretty much every day. Any time you try to convince friends or family to see a certain movie or eat at this restaurant or not, or basically try to convince them to do anything, marketing is happening. Also, marketing is really important to understand, because you are constantly being marketed to by everyone from everywhere. From something as simple as someone trying to sell you a pair of shoes to something a lot bigger, like buying a new house or moving across the country or even changing careers.

All of this, requires and uses marketing. So, with all that said, let’s dive into it. But first…

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Patricia Baronowski-Schneider
Patricia Baronowski-Schneider

Written by Patricia Baronowski-Schneider

High-level expertise in the IR/PR/Marketing/Media Relations field. Placing clients in front of their ideal audience. 35 yrs exp. 3x Author

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